Paul

Paul Scheckel is a best-selling author and London-based marketing authority, known for a widely read blog on all things marketing and SEO.
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33 Articles
Single-minded proposition connecting brand message to business goals
Blog

Craft a Single-Minded Proposition 1 Bold Idea in Just 60 Sec

I have sat through more brainstorm meetings than I can count with…

By Paul
Skirting board installed along a modern wooden floor in a bright living room
Blog

Fit Skirting Boards in 3 Steps to Instantly Transform Rooms

I've spent enough weekends covered in sawdust to know that skirting boards…

By Paul
Organic baby food puree with fresh fruits and vegetable baby food pouch
Blog

9 Trusted Organic Baby Food Brands for Little Ones

Standing in the baby aisle with my first jar, I realised navigating…

By Paul